Lia Haberman is a social media marketing expert, educator, and industry analyst recognized for helping professionals and organizations navigate the rapidly evolving digital landscape. She is the creator of the widely read ICYMI newsletter, a trusted source for the latest social media news, platform updates, and emerging marketing trends.
In addition to her work as a marketing strategist, Lia is an instructor at the University of California, Los Angeles (UCLA), where she teaches social media marketing and prepares students for careers in digital communications. Throughout her career, she has worked with leading global brands, advising on content strategy, audience engagement, and digital storytelling.
Known for her ability to simplify complex industry trends and make them accessible to audiences of all backgrounds, Lia is a respected voice in social media, marketing, and digital communications. Her expertise continues to help businesses, educators, and creators better understand how technology is shaping the future of communication.
